join the waitlist
If you’re sick of searching for hashtags, feeling confused by what the heck you should be posting, and done with all the “hacks” and advice from so-called “experts,” — you need a plan. A social media strategy.
You’re constantly reaching people you know aren’t your target audience.
You wish your comments were full of paying customers (instead of only other business owners cheering you on!).
Instagram feels like an always-changing guessing game.
You’re constantly coming up with new content ideas at the last minute to try to see what will make you sales. No matter what you try, nothing feels like it’s actually working.
You’re so sick of not knowing what to post.
You wish you could read your audience’s minds and understand what you need to post for them to take action.
Know exactly what to post. Understand what leads your people to engage. Build a community of fans along the way.
You know exactly what’s actually helping your business grow (and what you can ditch)
You’ll finally understand your audience in ways you’ve never been able to before (which means you can create content that speaks to them!)
You’ll have a clear content plan and a bank of content ideas to grow your community and sales
You can make strategy-backed decisions about what to post (so you’re not just trying random trends to see what works)
You just need a plan. The support of an expert in your corner. Someone cheering you on and giving you the training you need.
join the September group
I’m the social media strategist behind Social Kat Media, helping small businesses make social media not just tolerable- but FUN and EFFECTIVE!
If you’re like most small business owners, you have a love-hate relationship with creating content. You need a strategy that makes creating for social media more enjoyable!
My mission is to help you own your role as your business’ marketing director (and have FUN doing it!).
Over the past 7 years, I’ve created hundreds of social media strategies for small businesses just like yours. No matter the size of your business, you’ll benefit from having a clear, sustainable plan for your Instagram!
"Jump in. You will spend way more money on things that you would find less helpful. No matter what type of business you have, she will be able to help you see where you fit in to all of this. There was a wide variety of businesses in my cohort and I think we all felt supported through the process."
"Kat is very knowledgeable and doesn't just throw around a bunch of industry jargon!"
"Being able to show our work for feedback was so helpful!"
So you can actually enjoy social media. Instead of just hate-scrolling while watching Love is Blind.
You won’t be staring at a blank google doc. Throughout the process of building your strategy, you’ll have templates and worksheets to help you tackle every section.
This isn’t a one-size-fits-all solution. You don’t need to compare yourself to others online. Instead, you’ll focus on building a strategy that is designed for your goals, your capacity, and your life.
You don’t have to do this alone! You’ll be able to ask questions and get feedback at every step of the process, including getting eyes on your strategy.
Every business needs a social media strategy. Whether you’re an online business owner or you’re running a brick-and-mortar, you’ll learn to create a social media strategy that works for your business.
Your Strategic Social Era runs live for 6 weeks. Weekly calls will rotate between lesson modules and co-working calls.
You’ll create your own custom social media strategy based on the framework Kat uses with her own 1:1 strategy clients. Each week, you’ll show up live to learn to create your strategy step by step. You’ll also get exclusive access to the signature resources Kat uses to create social media strategies!
1:1 sessions aren’t included, but that doesn’t mean I’m not available! Ask me anything about your strategy during our coworking calls or send me your documents to get video feedback. If you’d like more support or would rather hire me to create your social media strategy, you can check out my Signature Strategy package here!
Don’t worry! Each module will be recorded and sent out to the course attendees after.
Listen: engagement isn’t just liking 30 posts, commenting on big accounts in your niche, or replying to all your followers’ stories.
You’ll create a strategic plan to engage and nurture your community. You’ll develop your own engagement schedule and process, learn how to support your content by creating Instagram stories, as well as the main types of stories you’ll create.
Now that you know who you’re speaking to, you’ll learn how to create FUN content using Social Kat Media’s signature framework.
You’ll create a content map and create content that makes readers excited to take action on the content you post (instead of liking it and scrolling away).
“If you fail to plan, you plan to fail” - Taylor Swift.
It’s time to put all your work into action. In this module you’ll use your analytics to set realistic and stretch goals.
You’ll plan launches, campaigns, and times of rest with thoughtful consideration for that results you want to achieve.
The first step in a social media strategy should ALWAYS be research. You’ll learn how to know what you should be posting, who your audience is, and what they care about.
join the fall course cohort
join the course
INTRODUCING YOUR OFFER
A six-week live course that will take your Instagram vibes from stuck to strategic by creating your very own social media strategy.
Access to Signature Social Media Template
Get access to Kat’s signature templates so you can easily schedule your content, create your own social media strategy, and track your analytics.
Weekly live modules to create your strategy
No complicated software here- you’ll learn the content live each week with Kat from Social Kat Media. Can’t make it? Modules will be recorded so you can access the replay at any time.
Weekly accountability / co-working call
Take your social media strategy from dreaming to DONE during the weekly Thursday coworking accountability call! Calls will take place every Thursday
Custom social media strategy creation
You’ll create your own custom social media strategy with high-touch support, feedback, and accountability to make it a success! Use your strategy to make smart, data-backed decisions about posting, engagement, collaborations, and more.
Social Goals
Social Goals
Social Goals
Social Goals
Social Goals