Social Goals

What does it take to build two brands, a loyal community, and a floral business — all while raising a family and staying sane? I sat down with Kalin Sheick, founder of Sweetwater Floral for an honest conversation about social media, business, and life. Kalin has spent 12 years building Sweetwater Floral to over 46K […]

What Type of Social Media Content Builds Trust the | RSS.com If you’re a service provider or coach trying to grow on social media, you’ve probably wondered: should I be posting more education? More client wins? More behind-the-scenes? The answer might surprise you — because the content that builds trust fastest isn’t any of those. […]

What to Post This Week (for the Makers, Main Stree | RSS.com In This Episode The 3 Posts 📸 Post 1: “What Would Younger You Say?” Carousel Pillar: Your Story A simple but powerful carousel trend that brings your brand’s origin story into your feed. How to create it: Tools: Canva works great for the […]

Off-Season Content Strategy for Local Seasonal Bus | RSS.com If you run a seasonal business — whether you’re an Ontario flower farmer, a maker who sells at summer markets, or a service provider who goes quiet in winter — you’ve probably asked yourself this question: “What on earth do I post when I have nothing […]

What Is B-Roll (And How to Use It for Your Busines | RSS.com Key Takeaways Ready to build your content library? 📋 Free B-Roll Checklist & Filming Guide Don’t forget to like, subscribe, and leave 5 stars! ☆ Join the Social with Kat Club: Fun & effective content prompts, coaching, and community for small business […]

Your 2026 Social Media Strategy: Variety, Bravery | RSS.com It’s February 2026, and if you’re feeling like social media is louder, harder, and more soul-crushing than ever — you’re not wrong. Between algorithm changes, AI-generated content flooding feeds, and just the general noise of being online, it’s exhausting to show up as a small business […]