Social Goals

From Spaghetti to Strategy: Making Marketing Data | RSS.com Let me take you back to a launch I ran not too long ago… I had the Instagram posts ready. Stories scheduled. A sales page I was proud of. And everything looked good—on the surface. But when I peeked behind the curtain (aka the data), I […]

Social media gives us the ability to connect with anyone, anywhere—but that doesn’t mean we should skip over the people right next door. Building local relationships creates a foundation of trust, connection, and real-life community that can strengthen your online presence. Starting locally can actually help your online growth, too. A strong base of local […]

“You don’t have to share your whole life to build a personal brand. Just share the parts that matter to your audience.” How to Build Your Personal Brand on Instagram (Eve | RSS.com Personal Branding Doesn’t Mean Oversharing If you’ve ever felt like personal branding on Instagram means revealing every detail of your personal life—good […]

Building a Business (and a Community) from the Gro | RSS.com If you’re a small business owner dreaming of turning your passion project into a full-time gig, Samantha Perry’s journey is one you need to hear. From repurposing roadside pallets to launching a sought-after wedding venue and beloved home décor storefront, Sam proves that entrepreneurship […]

Speaking Up & Standing Out: Building Community on | RSS.com How Owning Your Voice Online Can Grow Your Community & Business Social Media is a space for connection, advocacy, and unapologetic authenticity. In this episode of Social Goals, The Pod, I sat down with my friend Emma from Harrison Hill Farm to talk about how […]

Social Media Red Flags: What Might Be Killing Your | RSS.com Let’s be real—social media is a wild, ever-changing ride. But while some trends help us grow and connect, others just make us want to hit unfollow immediately. In this episode of Social Goals, Kat is joined by By Maddy Aucoin, Akari Digital, and Mariah […]