Social media playbook
If you love showing up on social media but feel like your results don’t reflect your efforts…
If you want to double-down on targeting and connecting with *precisely* the right clientele for your business…
If you’re ready to stop throwing metaphorical spaghetti at the wall and start operating with a clear, step-by-step method…
book now
A strategy is what you need.
for small town small businesses
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You spend hours editing videos just to be met with crickets
You’ve seen what social media can do for businesses like yours.
You’ve considered deleting the apps and throwing your phone off a bridge... But you want to stick with it, because…
…But you absolutely positively do not have the time (nor the desire) to hang out in the apps all day in the hopes that you’ll eventually “go viral” and wake up to 10k followers.
You’re torn between feeling like you’ve got the wrong hashtags and wondering if hashtags are even a thing anymore.
You never know what the heck to say in captions, feel super awkward showing up on video, and let’s not even talk about going live…
Your comments section feels more like a spambot free-for-all
You’re 80% certain that half your audience isn’t even seeing your posts
And you deserve that success, too.
You’ll have a concrete content plan for the next 3 months and system to keep the momentum going.
You’ll have a concrete content plan for the next 3 months and system to keep the momentum going.
You’ll have a concrete content plan for the next 3 months and system to keep the momentum going.
You’ll have a concrete content plan for the next 3 months and system to keep the momentum going.
You’ll have a concrete content plan for the next 3 months and system to keep the momentum going.
You’ll have a concrete content plan for the next 3 months and system to keep the momentum going.
You’ll have a concrete content plan for the next 3 months and system to keep the momentum going.
You’ll have a concrete content plan for the next 3 months and system to keep the momentum going.
You’ll have a content system that works for your business and your life — meaning you’ll achieve your goals whether you can post once a week or once a day.
over 100 content ideas for your business, based on your Core Content themes
over 100 content ideas for your business, based on your Core Content themes
INTRODUCING YOUR Social media playbook
Bigger Results With None of the Overwhelm?
Right This Way…
Your custom social media strategy is your brand’s playbook to achieve your goals on social media, whether you want to reach your first 1,000 followers or make your first $100,000.
Get a smart, stress-free social strategy that will increase your visibility, help you stand out in your market, and attract more customers in a way that feels like YOU.
Your social media playbook is so much more than just knowing what to post (but don’t worry — I’ll tell you that, too!).
Market Research
Competitor analysis so that you can leverage what's working in your industry — and avoid what's not
Finally understand your audience in ways you’ve never been able to before (which means you can create content that speaks to them!) thanks to detailed customer and market research.
SOCIAL MEDIA TRAINING
Along with your detailed strategy, you’ll also get two (2) one-hour coaching sessions for the extra support you need to implement your strategy and create effective content.
All the tools you need— from hashtags to custom canva templates to profile setup guides and engagement guidelines— to put your strategy into action.
CONTENT PLAN
A content system that works for your business and your life — meaning you’ll achieve your goals whether you can post once a week or once a day.
Over 100 content ideas for your business, based on your Core Content themes
A library of stories prompts, reel hooks, and caption prompts for your brand
You’ll know what analytics you should be tracking and have specific benchmarks to reach your goals.
A 3 month content plan with easy to implement prompts — plus a system to keep the momentum going.
My mission is to help you own your role as your business’ marketing director (and have FUN doing it!)
I love working with small businesses because, at my core, I’m a small-town person who loves the simpler things in life.
Something that should be simple? Social media for your business!
After working with thousands of business owners just like you, I know social media can be not just tolerable but FUN and EFFECTIVE!
I build social media plans business owners have fun following.
Meet your strategist
Let’s build you a social media plan you can’t wait to follow
Get a strategic plan that gives you all tools, templates, and training to grow on social media with your Social Media playbook.
A smart, stress-free social strategy that will increase your visibility, help you stand out in your market, and attract more customers in a way that feels like YOU.
Perfect for…
Fun and effective social media plans. For small-town small business owners who want to get social — strategically.
INVESTMENT: $2497
03. Non-profit organizations needing a plan
01. Solopreneurs ready to get strategic
02. Small businesses looking to outsource social to a VA or team member
*Payment plans available.
**Contact for non-profit pricing.
book your free call
“This is the most organized I’ve ever been with social media in life thanks to my Signature Strategy!”
"I really wish I would have contacted you years ago"
"I am SO freaking impressed with this Kat. This makes me actually excited about social media for my business (which is not the norm for me haha).
I've seen my fair share of strategy documents for myself and clients before and no one has delivered something this comprehensive, clear, and actionable. Just WOW."
"My Signature Strategy made me actually excited about social media for my business"
Frequently Asked Questions
Absolutely. How do I know? My strategies start with in-depth market research which allows me to build a sustainable social media strategy for you, based on what your audience needs.
While Instagram is my love language, I pride myself in creating sustainable, audience-driven strategies for all platforms. So whether you’re looking to become a leader on Linkedin, a star on Tiktok, or show up consistently on many platforms, I got you.
Every strategy is unique and customized for your brand’s goals and capacity. Whether you have 1 hour or 1 day a week to create content, your strategy will be doable, sustainable, and FUN!
Starting with a strategy is so powerful. Save yourself the time of trying to figure things out on your own and instead have a custom game plan to establish yourself and grow your business on social.
Ready to know exactly what to post, understand what leads your people to engage, and build a community of fans along the way?
Work with a strategist who takes the time to...
book your free call
LEARN THE HEART OF YOUR BUSINESS
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GET TO KNOW YOUR PEOPLE
gO BEYOND GENERIC “CONTENT CREATION” & DEVELOP A REAL STRATEGY AROUND CONNECTING WITH YOUR COMMUNITY
