Explore The Blog

I’m the founder of Social Kat Media— but I’m also a social media strategist, mom of two, The Office fangirl (IYKYK), and your business’ biggest cheerleader. My mission is to make social media as simple, fun, and effective as possible for small business owners like you so you can get seen, form real relationships with your community, and (yep!) make more money.

hey, friend! i'm kat.

The One Where We Eat Candy and Build Community with Lisa from Couture Candy

Podcast, Social Goals

Lisa Couture, founder of Couture Candy, joins Kat for a heartfelt conversation about running a small business rooted in kindness and community. From launching during the pandemic to navigating multiple storefronts and getting serious about social, Lisa offers an honest look at the emotional and practical realities of entrepreneurship. Learn how Lisa built a loyal following, grew her Instagram by 5,000+ followers in just a few months, and continues to make a real impact with every piece of candy sold.

Listen on Spotify

Listen on Apple podcasts

What we chat about in this episode:

🎂 Celebrating 5 years in downtown Peterborough

🍬 The origin story of Couture Candy and its deeper mission

😢 The emotional rollercoaster of running a business

🧠 Lisa’s content strategy shift for Instagram growth

🛍️ Why storytelling is key for small businesses

📦 The power of candygrams in connecting people

💬 Setting boundaries and giving back with intention

📲 How Lisa uses trends, AI, and scheduling to show up authentically online

Don’t forget to like, subscribe, and leave 5 stars!