3 Instagram Reels Ideas Any Business Can Use Today! Get More Eyes On Your Social Content By Diving In And Creating Reels.
Instagram Reels Help You Connect And Engage With New People On Social.
If you’re not making Reels on Instagram you’re missing out! Reels offer a simple way to reach new audiences with short and fun engaging videos. Speaking from experience (I’ve racked up more than 200,000 views on Instagram Reels so far!) Reels are where it’s at. And they’re not going anywhere so you might as well jump in!
If you’re ready to take the creative plunge but not sure where to start, I’m here to help. Read on for three easy Instagram Reels ideas any business can use to connect with their audience today. Are you ready to make your Reels debut? Let’s go!
Ready To Make A Splash On Reels? Try These Tips Before You Get Started.
When it comes to showing up successfully on social, the key is to have a plan. Making Reels is no different! Just like a regular Instagram post, you’ll want to:
✔️ know what you want to say
✔️ include a caption & hashtags
✔️ create a fun, branded visual (in this case a video & cover)
✔️ include a Call to Action (CTA) to inspire viewers to take that next step & engage
For a Reels, you’ll also need to choose your audio.
Tips For Choosing Trending Audio For Your Reels
When you create a Reel, you can add audio in one of two ways. The first way is to click the “audio” icon 🎵 when you’re done filming or uploading your video. Then you can either choose a track from the suggested songs or search for something specific. The second option is to do a little Reels detective work to see which audio clips are trending.
To find trending audio clips, scroll the Reels feed and look for a little upward-pointing arrow in the audio section at the bottom of each video. That arrow means the audio is trending! Then, click on the audio icon (bottom left) and click “Save Audio.” Voila! You can now add that trending audio to your next Reel.
Once you have a plan and a sweet audio clip to work with, you’re ready to create some Reels!
3 Reels Ideas Any Business Can Use Right Now!
Whether your business is service or product-based, Instagram Reels can get more eyes on what you have to offer. And, once you find your groove, they are a lot of fun to make! If you’re not sure where to start, here are three ideas you can use today to create quality content that connects.
1. Recreate a top post
Waste not, want not! If you had a post that got people talking (or clicking!) then don’t let it go to waste. Recreate it as a Reel! Here’s how you do it 👇🏻
➡️ Go to your profile and click Insights
➡️ Scroll down to find “Content You Shared”
➡️ Look at your last 30 days and
➡️ Search by post interactions
Choose a few of the top-ranking posts and create Reels about those topics! Don’t forget to pair those ideas with trending audio.
2. Create a “Get to know me” Reel
People want to know about the person (or people) behind the brand. So, why not make a Reel to introduce yourself or someone on your team? Find a trending audio clip that pairs well with your brand vibe and have fun! You can include details like:
➡️ Your role in the business
➡️ Fun personal facts
➡️ The “why” behind your business
➡️ A recent success
➡️ Client feedback
Want to see a cute example featuring awkward dancing, rompers and a trendy audio track? Check out this gem created by yours truly!
3. The” Before and After”
Everyone loves a big reveal! Whether you’re showing off a finished product or celebrating a business milestone, creating a before & after Reel is sure to get people curious.
🪄 Want to get people excited about what you make? Film a before & after Reel showing them the transformation from raw materials to finished product!
🎉 Refreshing your brand? A before & after Reel is a great way to build some hype.
👋🏻 Hire a new team member? Do a before & after highlighting your new addition.
📸 Getting professional brand photos done? Create a fun before & after Reel showing the transformation from selfies to pro photos.
Make sure to find a trending audio clip that features a great sound for transitions (like THIS ONE) and wow people with a before and after transformation!
Ready To Take The Plunge And Create Some Reels?
If you’ve been scrolling other people’s Reels on Instagram wondering how you can get in on the fun, consider this your invitation to jump in! Take these three easy-to-implement ideas, grab your camera and get to work.
